Wondering how to choose a home stager? It all starts with asking the right questions, like the 10 here, to uncover which team will be the best fit for your needs. Selling your house is a big deal—both figuratively and, hopefully, literally. It can bring excitement and happiness, but also comes with some unavoidable stress […]

Decorating vs staging: what’s the difference between beautifying the home you live in, vs staging a home you’re ready to sell? Here are 6 things to know. Staging is part art, part science: we use the elements and techniques of design to tell a specific story based on the real estate market in a given […]

A skilled home stager boosts buyers’ desire, but what’s it like working with a home stager to help sell your home? Find out here! Selling a home is a process. Once you make the decision to sell, you need to choose a realtor, see how your house stacks up to the competition, and get it […]

Why is it called home staging? Good question! It all begins with the need to help buyers see themselves at the heart of the home’s next story. If you’re new to real estate, you may wonder how home staging got its name—after all, it’s not like we’re setting aside (or staging) a house for use […]

You’ve done the decluttering, created curb appeal, and turned your house into a dream home with smart staging—now make sure your listing photos sell with these top tips. Buyers today typically spend hours browsing real estate listings, searching for the perfect home-to-be. And, invariably, the most desirable listings have jaw-dropping photos. Their photos make prospective […]

Whether we’re staging an owner-occupied property or an empty one, the art of lighting a staged home is one of those pro-level details that often get missed. And that’s too bad, because believe me, the right lighting makes a big difference to the finished look in both your listing photos and showings! Lighting helps you […]

Confused about whether (and how much) staging your home to sell is needed in today’s market? We’re debunking 5 myths to help you get the best results! In real estate, it sometimes seems like anyone who’s bought or sold a home considers themselves an expert… but we all know that’s not true! Different areas, eras, […]

Here are the expert answers to 5 home staging questions you need to know, but may be afraid to ask. 1. How do I know if staging will really be worth it for MY home? If you’ll be listing a vacant home, it’ll just about always be worth it. Staging on vacant homes delivers an […]

Home stagers help home sellers start to direct prospective buyers’ attention; here’s a look at some strategies used. Every house has strengths and weaknesses—features or structural details that will help buyers get excited, and at least a few that aren’t doing your sale any favors. Home staging is, in part, the art and science of […]

When it’s time to get your house ready to sell, stress can go off the charts! Make your life easier by focusing on these 3 steps that will help smooth the way. Congratulations! You’ve decided to sell your house. If you’re like many sellers, your first step is to get mentally prepared for what can […]